User testing for desktop and mobile at industry event

Goal

To identify usability issues early on using mock ups for responsive website before development and further design. Aviation industry.

Method

Lightweight 15 minute user testing at industry event.

Steps

  • Recruited before event and on the day.
  • Developed test plan to cover both mobile and desktop testing.
  • Conducted user testing at the event.
  • Collaboratively analysed results on the day.

Outcome

  • Issues inhibiting use of key areas for sales discovered.
  • Design and content revised to address priority issues.
  • Further testing undertaken to track usability.

User test at the event for desktop

Sample from test plan